Top LinkedIn Hashtags for Every Niche: Updated June 2025

Most people still treat LinkedIn hashtags like a checkbox, something you tack onto a post without much thought, hoping it helps with visibility or reach.

And, to be fair, hashtags can help, but only if you actually understand how they work on the platform, what kinds of people follow them, and how the algorithm treats them differently than it would on Instagram, TikTok, or Twitter.

What’s tricky about LinkedIn is that it’s both a professional network and a content feed, which means hashtags aren’t just decorative or trendy: they serve a purpose, helping the platform understand what your post is about, where it belongs, and who should be seeing it in their feed.

But that only works if you’re using the right ones.

We're breaking down everything you need to know about using hashtags on LinkedIn in 2025: how to choose them, how many to use, which ones are actually worth including, and how different industries are using them to reach specific communities.

We’ll also give you over a dozen niche-by-niche lists of optimized hashtags that aren’t overly generic, so you’re not wasting time competing in flooded hashtag feeds with millions of posts.

Table of Contents
– Top LinkedIn Hashtags for Every Niche
– How to Use Hashtags on LinkedIn
– Are LinkedIn Hashtags Really That Important?
– When Hashtags Actually Help
– Tips When Using LinkedIn Hashtags
– Posting on LinkedIn? Focus on the Content

Top LinkedIn Hashtags For Every Niche

Top 10 General LinkedIn Hashtags

1. #Innovation – 38M+ followers
2. #Management – 35M+ followers
3. #DigitalMarketing – 27M+ followers
4. #Technology – 26M+ followers
5. #Creativity – 24M+ followers
6. #Futurism – 23M+ followers
7. #Entrepreneurship – 22M+ followers
8. #Startups – 20M+ followers
9. #Marketing – 20M+ followers
10. #SocialMedia – 19M+ followers

1. Marketing and Advertising

1. #ContentMarketingTips
2. #BrandStrategy
3. #MarketingAutomation
4. #CreativeAdvertising
5. #MarketingTrends
6. #CustomerEngagement
7. #LeadGeneration
8. #AdTech
9. #PPCStrategies
10. #EmailMarketingTips

2. Artificial Intelligence (AI) Hashtags

1. #AIForBusiness
2. #GenerativeAI2025
3. #AIDrivenContent
4. #ResponsibleAI
5. #AIWorkflowAutomation
6. #AIInEducation
7. #AIProductivityTools
8. #HumanCentricAI
9. #AIInHealthcare
10. #SemanticSearchAI

3. Human Resources (HR) and Recruitment

1. #TalentAcquisition
2. #HRBestPractices
3. #HiringTrends
4. #WorkplaceCulture
5. #EmployeeEngagement
6. #RecruitmentStrategies
7. #OnboardingExperience
8. #HRTech
9. #DiversityAndInclusion
10. #RemoteHiring

4. Finance and FinTech

1. #FinTechInnovation
2. #WealthManagement
3. #DigitalBanking
4. #InvestmentStrategies
5. #FinancialLiteracy
6. #BlockchainFinance
7. #InsurTech
8. #RegTech
9. #PersonalFinanceTips
10. #CryptoInvesting

5. Healthcare and Pharma

1. #HealthTech
2. #DigitalHealth
3. #MedicalInnovation
4. #PatientExperience
5. #PharmaTrends
6. #Telemedicine
7. #HealthcareLeadership
8. #ClinicalResearch
9. #BiotechNews
10. #HealthEquity

6. Tech Industry

1. #AIApplications
2. #MachineLearningTrends
3. #DigitalTransformation
4. #TechInnovation
5. #SmartTech
6. #FutureOfWork
7. #AutomationSolutions
8. #DataScienceInsights
9. #CloudComputing
10. #CyberSecurityAwareness

7. Real Estate and Construction

1. #RealEstateInvesting
2. #PropertyManagement
3. #CommercialRealEstate
4. #HousingMarketTrends
5. #SustainableConstruction
6. #RealEstateDevelopment
7. #UrbanPlanning
8. #RealEstateMarketing
9. #SmartBuildings
10. #ConstructionInnovation

8. E-commerce and Retail

1. #EcommerceStrategy
2. #RetailInnovation
3. #CustomerExperience
4. #OmnichannelRetail
5. #DigitalCommerce
6. #SupplyChainManagement
7. #OnlineShoppingTrends
8. #RetailMarketing
9. #ConsumerBehavior
10. #ShopLocalMovement

9. Automotive and EVs

1. #ElectricVehicles
2. #EVTechnology
3. #GreenMobility
4. #AutoInnovation
5. #SmartMobility
6. #SustainableTransport
7. #AutomotiveIndustry
8. #CleanEnergyCars
9. #MobilitySolutions
10. #FutureOfTransport

10. Consulting and Leadership

1. #BusinessStrategy
2. #LeadershipDevelopment
3. #ExecutiveCoaching
4. #ChangeManagement
5. #OrganizationalDevelopment
6. #StrategicLeadership
7. #TeamBuilding
8. #ThoughtLeadership
9. #BusinessConsulting
10. #ProfessionalGrowth

11. Education and EdTech

1. #EdTechTrends
2. #DigitalLearning
3. #OnlineEducation
4. #LearningInnovation
5. #StudentEngagement
6. #EducationalTechnology
7. #RemoteLearning
8. #LifelongLearning
9. #TeachingTools
10. #EdTechStartups

12. Legal and Law Services

1. #LegalTech
2. #CorporateLaw
3. #ComplianceMatters
4. #IntellectualProperty
5. #ContractLaw
6. #LegalInnovation
7. #LawPractice
8. #LegalServices
9. #LitigationSupport
10. #RegulatoryCompliance

13. Startups and Entrepreneurship

1. #StartupJourney
2. #EntrepreneurMindset
3. #VentureCapital
4. #BusinessGrowth
5. #StartupFunding
6. #InnovationHub
7. #TechStartups
8. #EntrepreneurLife
9. #StartupCommunity
10. #DisruptiveInnovation

14. Freelancers and Creators

1. #FreelanceLife
2. #CreativeEntrepreneurs
3. #ContentCreation
4. #DigitalNomad
5. #RemoteWorkLifestyle
6. #GigEconomy
7. #SideHustleTips
8. #FreelanceSuccess
9. #WorkFromAnywhere
10. #CreatorEconomy

15. SaaS

1. #SaaSgrowth
2. #B2BSaaS
3. #ProductLedGrowth
4. #CustomerSuccessSaaS
5. #ChurnReduction
6. #SaaSOnboarding
7. #SaaSProductMarketing
8. #SubscriptionEconomy
9. #SaaSFounders
10. #SaaSProductStrategy

16. Sustainability

1. #SustainableBusiness
2. #GreenInnovation
3. #ClimateAction
4. #EcoFriendly
5. #CircularEconomy
6. #GreenLeadership
7. #NetZero
8. #SustainableFuture
9. #EnvironmentalImpact
10. #SustainabilityGoals

17. Fitness LinkedIn Hashtags

1. #FitnessLeadership
2. #FitnessTech
3. #HybridFitness
4. #WellnessPrograms
5. #FitnessChallenges
6. #GymMarketing
7. #PersonalTrainerTips
8. #GroupTraining
9. #FitBizGrowth
10. #FitnessRetention

18. Mental Health

1. #WorkplaceWellbeing
2. #MentalHealthAwareness
3. #BurnoutRecovery
4. #MindfulLeadership
5. #EmotionalFitness
6. #NeurodiversityAtWork
7. #MentalHealthMatters
8. #ResilienceInBusiness
9. #CorporateWellnessPrograms
10. #PsychologicalSafety

19. Science and Research

1. #ResearchImpact
2. #ScienceCommunication
3. #DeepTechInsights
4. #AcademicToIndustry
5. #STEMLeadership
6. #LabToMarket
7. #ScienceAndSociety
8. #RAndDInnovation
9. #TranslationalScience
10. #ScientificBreakthroughs

20. Gaming & Esports

1. #IndieDevJourney
2. #GameDevOps
3. #EsportsBiz
4. #GamingAnalytics
5. #VRGameDev
6. #GameMonetization
7. #NarrativeDesign
8. #MobileGameDev
9. #PlayerEngagement
10. #CloudGamingTech

21. Media & Entertainment

1. #StreamingStrategy
2. #DigitalStorytelling
3. #MediaTechInnovation
4. #InteractiveMedia
5. #PodcastingGrowth
6. #ScriptToScreen
7. #AudienceAnalytics
8. #CreatorEconomyTrends
9. #BrandEntertainment
10. #FilmTech

22. Travel and Hospitality

1. #TravelTech
2. #HospitalityLeadership
3. #ExperientialTravel
4. #SustainableTravel
5. #BoutiqueHospitality
6. #WellnessTravel
7. #TravelExperienceDesign
8. #GuestDirectBooking
9. #TravelAnalytics
10. #VeganTravel

23. Nonprofits and Social Impact Sectors

1. #SocialImpactStrategy
2. #NonprofitLeadership
3. #ImpactMeasurement
4. #ChangemakersUnite
5. #PurposeDrivenWork
6. #CSRProgramDesign
7. #NonprofitFundraising
8. #VolunteerEngagement
9. #DevelopmentSector
10. #SocialEnterprise

24. Design & UX

1. #UXLeadership
2. #DesignSystems2025
3. #AccessibleDesign
4. #ProductDesignOps
5. #UXResearchStrategies
6. #InteractionDesign
7. #MobileUXTrends
8. #DesignThinkingAtWork
9. #VisualDesignTrends
10. #UXWritingMatters

25. Public Sector

1. #GovTechInnovation
2. #DigitalGovernment
3. #CivicInnovation
4. #PublicPolicyInsights
5. #SmartCityGrowth
6. #RegulatoryTech
7. #OpenDataInitiatives
8. #EgovServices
9. #DataForPolicy
10. #PublicSectorLeadership

26. SEO (Search Engine Optimization)

1. #TechnicalSEO
2. #SEOStrategy
3. #ContentForSEO
4. #SERPTracking
5. #SEOAuditTips
6. #SearchIntent
7. #BacklinkBuilding
8. #EcommerceSEO
9. #LocalSEOGrowth
10. #SEOIn2025

27. Cybersecurity

1. #CyberResilience
2. #ThreatIntelligence
3. #ZeroTrustSecurity
4. #SecurityAutomation
5. #CloudSecurityStrategy
6. #PhishingAwareness
7. #SOCOperations
8. #CyberRiskManagement
9. #RansomwareDefense
10. #CISOInsights

28. Food Industry and Grocery

1. #FoodIndustryInsights
2. #GroceryRetailTrends
3. #FoodSupplyChain
4. #FoodSustainability
5. #RetailGroceryInnovation
6. #CPGMarketing
7. #FoodPackagingSolutions
8. #PlantBasedBusiness
9. #ReadyToEatTrends
10. #FoodTechStartups

29. B2C (Business-to-Consumer Focused)

1. #ConsumerInsights
2. #DirectToConsumer
3. #RetailTech
4. #D2CEcommerce
5. #CustomerBehavior2025
6. #BrandLoyalty
7. #ShopperExperience
8. #OmnichannelCX
9. #ConsumerTechAdoption
10. #RetailAnalytics

30. B2B (Business-to-Business Focused)

1. #B2BSales
2. #B2BLeadGen
3. #AccountBasedMarketing
4. #EnterpriseTech
5. #B2BMarketingOps
6. #ChannelPartnerStrategy
7. #CorporateProcurement
8. #WholesaleSolutions
9. #B2BProductLaunch
10. #B2BCustomerSuccess

Bonus: LinkedIn-Related Hashtags

1. #LinkedInTips
2. #LinkedInGrowth
3. #LinkedInStrategy
4. #LinkedInMarketing
5. #LinkedInContent
6. #LinkedInCreator
7. #LinkedInEngagement
8. #LinkedInNetworking
9. #LinkedInForBusiness
10. #LinkedInPersonalBranding

How to Use Hashtags on LinkedIn

Hashtags are everywhere on LinkedIn, but most people still use them like it’s 2017. Copy-pasting five random buzzwords at the end of your post won’t get you very far. The real impact of hashtags comes from using them intentionally, like aligning them with your audience, your niche, and how the LinkedIn feed actually works.

Here’s how to make hashtags actually work on LinkedIn:

1. Stay Aligned with Your Content

Hashtags need to reflect what your post is actually about. If you’re writing about B2B sales strategy and you throw in #Leadership just because it’s popular, you’re sending mixed signals to both your audience and the algorithm. LinkedIn scans your content to understand what it’s about, which could be your text, any links, even the comments. If your hashtags don’t match the post, they won’t help. Stick to hashtags that match the conversation you’re trying to spark.

2. Use a Mix of Broad and Niche Tags

The biggest mistake? Using only mega-popular hashtags like #Marketing or #AI. They’re too saturated. Your post will get buried. On the flip side, using only hyper-specific hashtags like #B2BWebinarEngagement might mean no one sees it. The trick is to mix both: one or two broad hashtags to give your post range, and two to three niche hashtags to help it land with the right crowd. That balance is how you build reach and relevance at the same time.

3. Don’t Overload

LinkedIn doesn’t have an official hashtag limit, but once you go past five or six, engagement starts to drop. It looks spammy and cluttered. Stick to 3–5 hashtags that are relevant, targeted, and strategically chosen. Each one should serve a purpose, like reach, niche targeting, or tapping into a conversation that’s already happening.

4. Put Them in the Post, Not the Comments

Unlike other platforms, LinkedIn posts don’t benefit from putting hashtags in the comments. If it’s not in the main body of the post, it’s not helping you get discovered. Keep your hashtags clean, readable, and spaced out for easy scanning, either at the end or woven naturally into the copy.

5. Keep Them Updated

LinkedIn’s trending topics evolve fast. What worked three months ago might feel stale now. If you’re using the same 5 hashtags in every post, you’re missing out on some incredible reach. Check what creators and companies in your niche are using. Explore LinkedIn search. Use tools like Shield, Hashtagify, or even manual research by typing # into the LinkedIn search bar to see what’s active, how many followers a tag has, and how well those posts perform on average.

Are LinkedIn Hashtags Really That Important?

They help, but they’re not magic. Think of hashtags as SEO for your post. They help the LinkedIn algorithm understand what your content is about and who might care about it. They also help your post show up in hashtag feeds, which can drive extra impressions and engagement.

But hashtags won’t carry a weak post. If your post doesn’t spark curiosity, offer value, or encourage conversation, hashtags won’t fix that. LinkedIn favors content that gets dwell time, people reading, reacting, commenting. That starts with writing something people care about. Hashtags are just the icing. The cake still has to be good.

When Hashtags Actually Help

1. Tapping into niche conversations: If you’re using a specific tag like #CreatorEconomyTrends, your post can show up in front of exactly the kind of professionals you’re trying to connect with.
2. Joining active discussions: Posts using tags like #LinkedInCreator or #B2BSaaSContent often get picked up by people following those niche threads. It’s a smart way to grow within communities that already exist.
3. Boosting search visibility: LinkedIn has leaned harder into search lately, especially as more creators post thought leadership content. Hashtags work like keywords. They improve your chances of showing up when someone’s looking for insight on a specific topic.

Tips When Using LinkedIn Hashtags

1. Optimal Number: Use 3–5 hashtags per post to maintain clarity and avoid clutter.
2. Placement: Place hashtags at the end of your post or integrate them naturally within the text for better readability.
3. Combination: Mix broad hashtags (e.g., #DigitalMarketing) with niche-specific ones (e.g., #ContentMarketingTips) to reach both wide and targeted audiences.
4. Branded Hashtags: Consider creating a unique branded hashtag for your company or campaign to build community and recognition.
5. Analytics: Regularly review your LinkedIn analytics to check the performance of your hashtags and adjust which ones you use (along with your overall strategy) accordingly.

Posting on LinkedIn? Focus on the Content

Hashtags might help your post get seen. But keeping people there? That’s all about how it’s written, formatted, and delivered. With Podcastle’s tools, you can turn great ideas into even better content, whether that’s a post, a video clip, or even a full podcast.

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